(Image from http://www.soarwithreading.com/)

I was at the airport recently and stumbled upon Soar With Reading, a joint project between jetBlue and Magic Tree House. Take a look at http://www.soarwithreading.com/ for details. One of the key goals of the project is to get “$500,000 worth of books into the hands of children everywhere.”

I think it is great to see a partnership emerge to promote literacy. What are your thoughts on this partnership?